Book Promotion Ideas
Format: CarouselBeyond seasonal picks, share books that have inspired your writing or that you think your audience would love. This positions you as a knowledgeable resource and can foster a community of book lovers https://rich-palms.net/.
The experienced team at Mill City Press put together Plan to Publish to prepare you for the bigger publishing decisions you’ll need to make. It’ll help you get a good handle on expectations, timelines, and budget. And we’ve included some truths about self-publishing we think you deserve to know.
Format: Post or ReelFeature reviews of your book, whether they’re from readers, book reviewers like Kirkus, bloggers, or other authors. This can be a post or a reel and adds credibility to your work. Positive reviews can influence potential readers to give your book a try.
Max Marlow studied screenwriting in Goldsmiths in London, graduating in 2017. He wrote several 30-page scripts only to face rejection from film and television agents who wouldn’t accept unsolicited materials. Then, Marlow started sharing his writings on Instagram.
TikTok Book Promotion Ideas
TikTok is for more than just the latest dance craze or viral challenge. There’s a community for almost everything people are interested in, and this is especially true for book lovers. #BookTok is a large, thriving community. Even brick-and-mortar stores often have a section devoted to books recommended on #BookTok. It’s the perfect place to promote your self-published book.
I recently posted a video calling all authors to #StitchThis and tell the TikTok world about their book. Do it! There are lots of videos like this on TikTok where someone will ask you to stitch their video with your response. Watch for opportunities to do this.
Ask a book reviewer who’s on TikTok to read your book, post a review, and share it on TikTok. Here are some hashtags you can search on TikTok to find some of these folks: #BookTok, #BookReview, #TikTokBookClub.
TikTok is for more than just the latest dance craze or viral challenge. There’s a community for almost everything people are interested in, and this is especially true for book lovers. #BookTok is a large, thriving community. Even brick-and-mortar stores often have a section devoted to books recommended on #BookTok. It’s the perfect place to promote your self-published book.
I recently posted a video calling all authors to #StitchThis and tell the TikTok world about their book. Do it! There are lots of videos like this on TikTok where someone will ask you to stitch their video with your response. Watch for opportunities to do this.
Ask a book reviewer who’s on TikTok to read your book, post a review, and share it on TikTok. Here are some hashtags you can search on TikTok to find some of these folks: #BookTok, #BookReview, #TikTokBookClub.
Book Promotion Video Ideas
What’s inherently fascinating, timely, or socially relevant about your book? Perhaps there’s an unusual setting or character? What are the stakes? What is the genre/tone? What’s the core conflict or emotion? Who’s your audience? Is there an element of surprise or reversal that defies your reader’s expectations and compels them to want to know more?
Discover how the Text to Video Generator can transform your book trailers into captivating visual experiences! Whether it’s animated Instagram Reels to boost launch excitement, dynamic Facebook ads for special promotions, or branded videos showcasing rave reviews, RenderLion makes storytelling visually stunning and impactful.
We’ve all seen bad trailers. In fact, it’s safe to say that the majority of videos out there promoting books are of subpar quality. So I don’t need to subject you to watching them, and plus it’s not nice to call people out. That said, the following trailer won the Moby Awards for “Worst Book Trailer” in 2011 and has been talked about so much online that it has almost gained cult status. So here, by way of the Moby Awards judges, check out this trailer (not the official trailer) for Nelson DeMille’s suspense novel, Wild Fire:
Social Media Book Promotion Ideas
If you want to make your work more compelling to your potential readers, you should strive to connect with them more. An effective way to do this is to be open about your life as a writer. Think of it as a sort of “behind the scenes” look into your life as a writer.
Content marketing can be achieved through your own website or on any social media platform for authors. Creating a page and interacting with your audience might be effective, but it will not be enough. Content will not serve its purpose unless it drives people to read your book.
If you want to enhance the effectiveness of your Facebook social media campaign, you should make sure that you understand your followers. The better you understand your followers, the more effectively you will be able to cater to their needs.
If your social media account or page is a few days old, inviting people to like or follow your page might be tough. Some may tend to ignore your request unless you start a buzz and drive them to do it—this is when Facebook, Instagram, or Twitter contests come in.
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